Cross platform mobile application development involves creating applications that can work on the Windows, Android, and iOS platforms. Each of these platforms has unique coding and applications have to match these to run on them. Cross platform app developers create codes that are compatible with multiple smartphone platforms.

Advantages of cross platform mobile application development

The advantages of cross platform mobile application development are as follows:

Customers can use the same application on different devices

Many people own multiple devices. For example, they may have an iOS tablet, an Android phone, and a Windows desktop computer. It may be convenient for them if they can access and use the same application effortlessly on all their devices. Since they are already familiar with the features and usage of the application of the device, they do not have to spend time learning how to use it on different devices.

Companies can get applications faster to the market

Since cross platform app developers have to create only one application to work on multiple devices, it can reduce the development work time. After they have built the application, they can publish it on many different app stores simultaneously. It is not necessary to make any changes to the application to make it compatible with different devices. They can reach audiences on different platforms at the same time and ensure brand consistency. They can react faster to customer feedback and market changes, synchronize their updates and bug fixes, and fulfill customer expectations by providing a consistent user experience.

Developers only have to contend with one source code

Cross platform app developers need to create only one source code for their application development work. They can reuse the code as is necessary for other applications they develop. That can remove the need for repetitive tasks and cut down the time needed for application development. Using one source code can also make it easier for developers to make changes and implement them on different platforms. They can use various cross-platform solutions to make conversions as required.

Product maintenance becomes easier and more convenient

Developing applications can be complex work and may require several rounds of improvements to fix all the bugs. It would be difficult to make all these changes for multiple applications. You might need separate teams. However, cross platform app developers only have to focus on one code in cross platform app development. That can reduce the number of tests they have to perform and they can deploy fixes faster.

Application development work may become less expensive

As compared to native application development, cross platform mobile application development is less expensive and more efficient. That is because companies can share human and technical resources, rather than have to assemble multiple teams with different skills to handle the application development work to suit the different operating systems. It is also not necessary to spend resources on training cross platform app developers in platform-specific programming languages. Instead, they can rely on React Native and other JavaScript-based frameworks.